5 Free Digital Marketing Tools You Haven’t Tried Yet That Will Make You a Better Small Business Marketer
Free digital marketing tools can be a lifesaver for small business marketers and owners. Marketing a small business is a huge task, and you need all the help you can get. What is great about where we are today in digital marketing is you can get free tools from some of the biggest names in digital marketing. Moz, QuickSprout, and Google all have really amazing free tools that you’ve use, tried, or at least heard of. However, these are just the tip of the iceberg!
You want to grow your business, right?
You want to reach new customers, raise your conversion rate, and increase sales, don’t you?
You want to do all that in less time and with less work?
Using effective free digital marketing tools to that automate your activities, analyze your efforts, and show you where, when and how to improve your marketing is the smartest way to improve your small business marketing.
5 Free Digital Marketing Tools You Should Be Using
Wistia – Video hosting for your marketing videos
Simply Measured Free Tools – Social media management and analytics
- Twitter Follower Analysis
- Instagram User Analysis
- Facebook Fan Page Analysis
- Facebook Insight Analysis
- Facebook Competitive Analysis
- Facebook Content Analysis
- Google+ Page Analysis
- Vine Analysis
- Twitter Customer Service Analysis
- Social Traffic Analysis
- Traffic Source Analysis
You will have to give your name and email address, of course, and they will try to get the Twitter endorsement, but these reports are otherwise free and can give you real insight on what is working and what is not with your social media marketing.
Hotjar – Heatmaps, clickmaps, and visitor recordings for site visitor analytics
Charlie App – Prep for meeting new people with snapshot of their social media, biographies, and news
Google Scholar – Scientific and fact-based research for industry content creation
Content marketing should fit somewhere in your digital marketing plan. In a perfect world, you have writers and copy editors creating new content for your websites, blogs, and social media post every day. In the real world, you are going to have to crank out some content all by yourself sometimes. If you work in one of the industries that lean towards science, technological advance, and in-depth research, then Google Scholar can help you generate content ideas and give you the scientific research and data to support your writing. As an example, a dentist looking for blog content might search for “fear in pediatric dentistry” and he’ll get back page after page or research, studies, and theses search results.
Small Business Marketing Free Digital Marketing Tools
As an important part of small business operations, digital marketing has become so popular and essential because it is one of the few areas where with just a little bit of work you can get really big results. Usually faster and cheaper than traditional means of marketing. Automation has made it possible for small businesses to compete at a very high level in the digital realm and these free digital marketing tools will help you harness the power of that automation to save you time, help you improve your marketing channels, and give you a leg up on the competition.
About The Author
Zach Anderson is the co-founder of Reputation Loop (helping small businesses grow by generating customer feedback and online reviews) who loves online marketing and golf.
The post 5 Free Digital Marketing Tools You Don’t Know About appeared first on Reputation Loop.
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